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Old 18-08-2008, 10:02
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Cool Supermarket brands downsize, you pay the same

Shoppers are paying more for their goods without realising - as manufacturers shrink the pack sizes.
In the face of rising costs, firms try to protect their profits. But many brands are reluctant to put up prices for fear of a consumer backlash - particularly when household budgets are squeezed.
One solution is to charge customers the same - but make packs smaller.

Pampers is the latest brand to employ the tactic. Packs of its Baby Dry Economy Pack Maxi Plus now contain four fewer nappies, although the price has stayed the same. It effectively puts up the price of each nappy by about 7 per cent.
Dairylea, Pringles, Strongbow and Rolo have all cut pack sizes without cutting prices.
Onken mousse pots recently shrank from 150g to 115g. But the price remained at 49p - equating to a 30 per cent increase.
The manufacturer said it changed the size after research revealed that customers preferred a smaller serving.

Shoppers 'cheated' as supermarket brands downsize - so you pay the same for less | Mail Online

Quote:
The manufacturer said it changed the size after research revealed that customers preferred a smaller serving.
We like paying the same for a smaller pack, is that what he is saying?
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Old 18-08-2008, 11:32
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Default Re: Supermarket brands downsize, you pay the same

That is what they believe we ought to be saying if we could see the world from their point of view.

Personally I DO think that the standard portion size for meals has increased (partly due to the Americanisation of foods) over the last few decades. This is clearly a trend that we should reverse (If nothing else so we can still get into out clothes), but as to whether we should pay the same for smaller? If the quality has increased yes, otherwise I think it's clear the answer should be a very loud and resounding NO.

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Last edited by Haqa; 18-08-2008 at 13:14. Reason: Didn't need to double sign :)
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Old 18-08-2008, 11:52
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Default Re: Supermarket brands downsize, you pay the same

You cannot say the same about Wagon Wheels however. Bloody disgrace!
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Old 18-08-2008, 13:14
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Default Re: Supermarket brands downsize, you pay the same

Agreed!

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Old 18-08-2008, 15:10
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Default Re: Supermarket brands downsize, you pay the same

Nothing new.

I noticed Smith crisps in the early 70s went from a full bag to a half empty one over night.

And I am talking about BEFORE I had opened the packet.

And it is best not to even MENTION Mars bars.
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Old 19-08-2008, 05:34
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Default Re: Supermarket brands downsize, you pay the same

maybe they have found the answer to the obesety problem!

joking aside this has been going on forabout 30 years
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Old 19-08-2008, 08:12
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Default Re: Supermarket brands downsize, you pay the same

Quote:
Originally Posted by poppy View Post
maybe they have found the answer to the obesety problem!

joking aside this has been going on forabout 30 years
The sad thing is. I believe people interviewed for the article HAVE said that. And THEY are NOT joking.
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Old 19-08-2008, 09:00
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Default Re: Supermarket brands downsize, you pay the same

I think they have found the cause of the board room moggy obesety problem...

Fat Cat Syndrome...

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Old 19-08-2008, 09:18
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Default Re: Supermarket brands downsize, you pay the same

Fat head syndrome.
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Old 20-08-2008, 15:57
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Default Re: Supermarket brands downsize, you pay the same

Quote:
Originally Posted by Von Spreuth. View Post
Nothing new.

I noticed Smith crisps in the early 70s went from a full bag to a half empty one over night.

And I am talking about BEFORE I had opened the packet.

And it is best not to even MENTION Mars bars.
They only did that to your packs Von, everyone elses was fine.
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